I just received the following email from Nick Sharples, Sony Europe’s Director of Communications:
Dear Mr. Pillai,
Thank you for your email concerning the video released by the 10:10 climate change campaign group. Sony has supported the 10:10 climate change campaign because we share its objective to reduce carbon emissions. However, we strongly condemn the “No Pressure” video which was conceived, produced and released by 10:10 entirely without the knowledge or involvement of Sony. The company considers the video to be ill-conceived and in extremely bad taste. We also believe the video risks undermining the work of the many thousands of members of the public, schools and universities, local authorities and many businesses, of which Sony is one, who support the long-term aims of the 10:10 movement and who are actively working towards the reduction of carbon emissions.
As a result we have taken the decision to disassociate ourselves from 10:10 at this time.
In our press statement we will be posting tomorrow morning we reaffirm our ongoing commitment to the reduction of global carbon emissions as part of our ‘Road to Zero’ environmental plan.
Director of Corporate Communications
The Heights, Weybridge
Surrey, KT13 0XW
+44 (0)7786 114 870 (Mobile)
+44(0)1932 816 828 (Office)