The k2p blog

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I have just returned after a weeks travel on an assignment and was disappointed to find the Spotify decision that new users must have an account with Facebook in order to sign up at all.

My son had introduced me to Spotify 6 months ago and I found it interesting and a channel for music that I used from time to time. I had always expected to increase my usage of Spotify. But I find their Facebook connection coercive and manipulative and – in my opinion – unethical.

I am much too old and much too old-fashioned to be in their target audience and my actions will not have any impact on them or their success or failure. But then I do not find the use of Facebook or Twitter to be a vital or a valuable or a necessary part of my daily life. No doubt their main target audience do not find Facebook intrusive and voyeuristic and manipulative as I do.

And since I find their actions unacceptable I have cancelled my account and uninstalled Spotify.

I shall have to get around to closing my Facebook account and clearing my computer of all their intrusive cookies.

Tags: coercve and manipulative business tactics, Facebook, Social Networking, Spotify

This entry was posted on September 30, 2011 at 7:16 am and is filed under Behaviour, Business, Ethics. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.