Posts Tagged ‘MMRCA’

Eurofighter tries to spoil the Indian MMRCA Rafale deal

March 24, 2012
Rafale de l'Escadron de Chasse 1/7 Provence

Rafale de l'Escadron de Chasse 1/7 Provence: Wikipedia

It is not unexpected or unusual in the award of large Indian contracts that the “losing” bidder cries “foul” and claims that the evaluation process was manipulated. From my own experience in the Power industry it is “standard practice” for a losing bidder to enlist the aid of the media, politicians and the courts in crying foul and in trying to get an award to a competitor overturned. Again, from my own experience, such tactics can often delay awards but rarely succeed. Such “spoiling” can cause much rancour with the client and – more often than not – is counter-productive. In marketing and sales for large projects in India, “spoiling” a competitor’s award is rather easy but only delays matters and is not really worthwhile. The real sales skill lies in getting to be the lowest bidder and then beating off the “spoilers”.

Dassault’s Rafale was announced as being the lowest bidder beating the Eurofighter for the $20billion Indian MMRCA contract at the end of January. Now comes the cry of “possible foul”  from a Member of the Upper House of Parliament (Rajya Sabha) who is also a member of Parliament’s standing Defence Committee. (The MP, MV Mysura Reddy,  is a former member of the Congress Party who left to join the regional Telegu Desam party. He has lost 3 elections for Parliament but has been appointed by his party to the Upper House).


Following Indian MMRCA success, Dassaut’s Rafale also tipped for Brazil

February 13, 2012
Dassault’s success in being selected as the lowest bidder for the Indian MMRCA competition with the Rafale aircraft seems to be having a significant impact in other deals. The Rafale is now the most likely winner of the Brazilian contract for 36 aircraft. The aggressive pricing by Dassault and the active (and very effective) lobbying by the French government is a potent combination. The Rafale has not yet been sold outside France and the Indian and Brazilian deals are critical for the future export life of the Rafale.
In Brazil the Rafale is competing against Boeing’s F-18 and Saab’s Gripen. Though Saab is also desperately looking for export orders for the Gripen, it is unlikely that it can afford to drop its prices by the levels that Dassault obviously can. Boeing on the other hand is not so dependent on the Brazilian orders and is unlikely to drop its price by very much – especially since they will not wish to disturb the already very high price levels they enjoy for exports to the Middle-East. And that probably leaves the Rafale sitting very pretty.

Svenska Dagbladet reports (freely translated):


Indian MMRCA: Dassault’s Rafale dumps its price to beat the Eurofighter

January 31, 2012

Finally the winner of the Indian MMRCA competition has been announced (or at least the L1 bidder) and it seems that the French dumped their prices for the Rafale to beat the Eurofighter by $4-5 million per aircraft. The performance of the Rafale in the Libyan adventure was also to its benefit compared to the Eurofighter Typhoon. Normally in the procurement process, the L1 bidder is called for final discussions to settle the contract and some further price negotiations can be expected. The contract will not be settled till the next fiscal year (after April 2012) and it would be very unusual for the evaluated L1 bidder not to get the contract. This contract is particularly important for Dassault since not only did the Rafale need a boost but also because they are guaranteed a market with the Indian Air Force for at least the next 15 years.

Economic Times:

French company Dassault Rafale on Tuesday bagged India’s biggest-ever contract for supplying 126 combat aircraft for the air force, edging out European competitor EADS in the multi-billion dollar deal. 

The French firm was declared as the lowest bidder, according to which it will get the contract under India’s defence procurement procedure, sources said.  “The French firm Dassault Rafale has emerged as the L-1 (lowest bidder) and cheaper than its european rival EADS (maker of Eurofighter) in the tender and will be offered to supply the aircraft to the IAF,” the source said. 

They said the representatives of Dassault here were informed about the development in the morning and further negotiations on price will be held with them in the next 10-15 days. 

The contract will be signed only in the next fiscal. According to the Request for Proposal (RFP), the winner of the contract will have to supply 18 of the 126 aircraft to the IAF in 36 months from its facilities and the remaining would be produced at HAL facilities in Bangalore. 

Six companies including American F-16 and F-18, Russian MiG 35, Swedish Saab Gripen alongwith Eurofighter and Dassault Rafale were in the race in the beginning. But in April last year, the Defence Ministry shortlisted Dassault and EADS, evicting the American, Russian and Swedish bids. 

The process was started with the issuing of a global tender in 2007 after which all the six contenders were subjected to extensive field evaluation trails by the Indian Air Force at several locations across the globe. 

The Defence Ministry had earlier cleared the way for opening commercial bids of Rafale and Eurofighter Typhoon by approving their offset proposals.

famille Rafale

Indian MMRCA decision imminent as political support peaks for the Eurofighter Typhoon

December 28, 2011

The long running saga for the purchase of 126 combat aircraft for the Indian Air Force (worth in excess of 11 Billion $) is coming to a head between the 2 short listed – the Eurofighter Typhoon (UK, Germany, Italy and Spain) and the French Rafale. In April, Boeing’s F/A-18 Super Hornet, Lockheed Martin’s F-16IN Super Viper, the MiG Corporation’s MiG-35 and Saab’s Gripen NG were eliminated after the technical evaluation leaving Dassault’s Rafale to compete with the Eurofighter built by a 4-country consortium. The winner is likely to sell a further 80 – 100 aircraft in a second phase. One requirement that the suppliers will be judged on is the extent to which technology transfer will take place and the extent to which Indian industry can become sub-suppliers. Rumours in the Defence Ministry are indicating a decision in the first half of January 2012.

The political support for the Eurofighter has reached its peak with a joint letter written by the leaders of the four supplier countries to the Indian Government welcoming India as a “fifth partner country”.


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